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The must-have for any handbag – the new Handbag Light from VARTA Consumer

According to a study, every woman spends an average of 76 days* of her life looking for things in her handbag. Thanks to the new Handbag Light from VARTA Consumer, this time can now be spent otherwise.

Every woman has been in a similar situation: It is shortly before closing time – it is getting dark already − and you have just managed to finish the weekend shopping. Laden with bags and a tired child holding on to your hand, you finally get to the car when you begin to rummage around in your handbag. The car key is hidden somewhere between your wallet, hand cream, handkerchiefs, mints, lip gloss, smartphone and umbrella in the recesses of your handbag. Worst case: You have to empty the entire content of the bag onto the roof of the car in the dim light of the street lamp. Best case: The new Handbag Light from VARTA Consumer is attached to the bag’s zipper and you can locate your car key quickly.


Stylish and handy


No handbag should be without the new Handbag Light. Lightweight and handy, it can be easily attached to the zipper or the shoulder strap with a loop made out of black artificial leather featuring a magnetic closure. The Handbag Light brings style and a feminine touch to any handbag. What’s more: Its shiny pink surface is a real eye-catcher. The 2 x 5 mm LEDs ensure optimum illumination, guaranteeing that you will find every small item in no time. The light is easily turned on and off using the power button. The auto-shut-off function that activates after three minutes also saves the life of the battery if users happen to forget to turn it off.


* http://www.colibri-research.de/wp-content/uploads/2013/05/bag_stories_colibri.pdf


The new VARTA Handbag Light will be available in November.


RRP (including VAT):              €9.99

Beam range:                            2 meters

Run time:                                 11 hours

Total light output:                   10 lumens

Light source:                            2 x 5 mm LEDs

Dimensions:                              width: 42 mm; height: 39 mm; depth: 16 mm

Weight:                                    16 grams

Warranty:                                 3 years


Feel like testing the Handbag Light in action? No problem! We are happy to arrange to send you a sample. Simply get in touch with us by writing to varta@haebmau.de.


Further product and company information can be found at www.varta-consumer.com and on VARTA Consumer’s official Facebook page.


VARTA AG produces and markets a comprehensive battery portfolio, ranging from microbatteries, household batteries, energy storage systems to customer-specific battery solutions for a wide range of applications, and, as a technology leader, sets industry standards in key areas. As the parent company of the Group, it operates in the business segments “Microbatteries & Solutions” and “Household Batteries”.
The “Microbatteries & Solutions” segment focuses on the OEM business for microbatteries as well as on the lithium-ion battery pack business. Through intensive research and development, VARTA sets global standards in the microbattery sector and is a recognized innovation leader in the important growth markets of lithium-ion technology and primary hearing aid batteries. The “Household Batteries” segment comprises the battery business for end customers, including household batteries, rechargeable batteries, chargers, portable power (power banks) and lights as well as energy storage devices. The VARTA AG Group currently employs almost 4,000 people. With five production and manufacturing facilities in Europe and Asia, and distribution centers in Asia, Europe and the USA, VARTA AG’s operating subsidiaries are currently active in over 75 countries worldwide.

Contact PR Agency

VARTA Consumer Batteries UK Ltd
Suite 49 Earl Business Centre,
Oldham, Greater Manchester,
OL8 2PF, England


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